May 29 was the day that nearly all COVID restrictions were lifted here Massachusetts. How liberating! Or so I thought…
I went to the grocery store and was stunned to discover that I was the only person in the store not wearing a mask. Either everyone in the store was unvaccinated, didn’t believe the vaccine would protect them, or they were afraid to go out in public without the mask.
I returned to the store on Sunday and was stunned again when nearly everyone in the store was maskless. It seemed odd that the masked and maskless numbers flipped in twenty-four hours but I loved it. We were much closer to normal. But it did get me wondering what normal means for sales teams moving forward.
My first attempt to understand how 2022 might look was to survey Objective Management Group’s Partners (sales development experts that provide OMG’s assessments to their clients). Among other topics, we asked them two questions about travel and in-person training and here is what they had to say: